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Mosrite Guitars is back in business after being acquired by lap-steel guitar makers Sho-Bud, ushering in a new era for the cult brand.
The company was founded by Semie Moseley in Bakersfield, California, in 1956. Having cut his luthiery teeth at Rickenbacker in Los Angeles, his namesake firm gained notoriety throughout the ‘60s, establishing a presence in the surf rock, grunge and punk rock scenes.
However, a series of tragedies left the business in the hands of Moseley’s daughter, Dana, by the early ’90s. It continued to operate on a smaller scale, though its website went offline in 2020.
The quirky, house-of-mirrors-esque model is made with a choice of either a solid basswood or alder body. That’s then paired with a bolt-on, one-piece maple neck and rosewood fingerboard with 22 narrow vintage frets, and an ever-cool zero fret to keep the original’s mojo intact.
Right- and left-handed models are available in White, Blue, Red, Gold, and Black colorways, shipping with a hardcase for $2,750.00.
“The Mosrite Mark II reissue represents more than the return of an iconic instrument. It is a continuation of a legacy shaped by an extraordinary luthier and innovator, Semie Moseley,” says General Counsel of Sho-Bud, Fred Waid. “Sho-Bud is committed to honoring Semie’s vision.”
“This is a personal project for us,” Sho-Bud’s co-CEO, Dawn Jackson, extends. “Semie Moseley wasn’t just a legendary builder. Sho-Bud and Mosrite had a close connection through our father, David Jackson, who collaborated on projects with Semie. This fusion is a way of reconnecting those roots and carrying them forward with respect and intention.”
The guitars are shipping with an estimated six-month turnaround as production gets underway, with Mark I and Gospel models also promised to follow.
See Sho-Bud for more.
